How to Add a Link to Your Instagram Bio

Instagram lets you add one or more website links directly to your profile.

Step 1: Open Your Profile

1. Open Instagram
2. Tap your profile icon
3. Select Edit profile

Step 2: Add Your Website

1. Tap Links or Website
2. Add external link
3. Paste your URL
4. Save

Should You Use a Link in Bio Tool?

If you only need one link, paste your website directly.

If you need multiple links or analytics, consider using a link hub.

See our guide to link in bio tools.

If you're specifically comparing platforms, read our full Linktree alternative page.